Posted by: Audrey Erbes | September 27, 2013

Don’t Miss Upcoming Life Science Course or Deep Discount for PMWC

Accelerate Your Report Skills in Upcoming UC Berkeley Course in Downtown San Francisco

In my upcoming Oct. 3-4 “Life Science Business and Marketing: Their Integral Role in Success” now successfully imparting valuable skills to life science professionals at the U.C. Extensions for over 10 years, you will learn how to research the business and marketing environment along with the identification of market needs, opportunities, and issues to improve recommendations and decisions that professionals must make in their positions to achieve more successful outcomes. Not only will this course prepare you to make your company more successful but also enhance your career advancement. This proactive approach to executive training and skills acquisition means the student also goes away with enhanced “tools” in their personal tool box that differentiates them in their company and field. I promise you that this intensive class will accelerate your abilities to handle the function in which you work.

I share with registrants typical document templates and information resources that will get them up to speed in a short time. Learn what makes industry sectors tick and how it’s different from other industries to help you get that next project done more quickly and effectively. This course is not your typical course focusing on consumer and high tech markets which are very different.

In addition all registered students will receive gratis access to Elsevier’s Strategic Transactions, a licensing deal data base (formerly Windhover) which covers all sectors of the life science industry as well as In Vivo, Start Up, Medtech Insight,  and The RPM Report .

  • UC Berkeley Extension Course, Thursday and Friday, Oct. 3-4, 2013; Course: “Life Science Business and Marketing: Their Integral Role for Success,” Instructor: Audrey S. Erbes, Ph.D., Principal, Erbes & Associates and blog; Guest Speakers: Joyce Chiarenza,  Regulatory Consultant—Topic: Operating in the U.S. Regulatory Environment: Is Product Approvable;” Linda Schock, Director, Commercial Compliance and Government Programs, CIS—Building Effective & Compliant Commercial and Government Contracting Operations: A Case Study; Bev Hudson, MBA, Executive Director/SVP of Clinical Research, Oklahoma Foundation for Cardiovascular Research (this term’s presentation to be made by Carole Gonzalez-Sheak)—The Impact of U.S. Health Care System on Marketing Life Science Products; Julie Tompkins, MBA, Sr. Vice President, Timely Data Resources, Inc.—The Role of Market Research in Product Planning, Development and Marketing; Dates and Time: Thursday and Friday, Oct. 3-4, 2013; 8:30 am – 5:00 pm for classroom intensive instruction and balance of term for working on term project; Location: Downtown University of California, Berkeley Extension, 425 Market St., 8th Floor, San Francisco, CA 94105; Fee: $795, online registration now available; Fee: $795, course ID is BUS ADM X442.4; Register at

Personalized Medicine Worldwide Congress Discount Until Sept. 30, 2013

Note that the deadline for the special discounted fee for the Personalized Medicine World Congress January 27-28, 2013 is Monday, Sept. 30. The regular fee will jump to $1,500 after Oct. 30th.

Event: “Personalized Medicine World Congress”

Date and Time: Monday and Tuesday, Jan. 27-28, 2014

Location: Silicon Valley


Registration (through Sept. 30) Sept. 30, 2013 $800.00
General Registration Jan 24, 2014 $1,500.00

Register at

Event Description

Early registration for PMWC 2014 Silicon Valley on Janaury 27-28 is now open until Sept. 30:
Some of the confirmed speakers are coming from UnitedHealth, NIH, Aetna, Pfizer, Novartis…and of course, Lee Hood whos a session chair. For those of you who are repeat attendees, we’ll continue to feature fresh perspectives about the hottest topics in the field.


P.S. Regular blog will be published on Sunday, Sept. 29th.


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